T. Scott Gross

The author of Positively Outrageous Service, Gross is a branding and service performance strategist who helps leaders get more out of themselves and others.

SPEECH TOPICS

Positively Outrageous Service

MicroBranding
In an over-marketed, highly competitive age, getting noticed isn't easy. We are drowning in a sea of message yet gasping for attention. That's the bad news. The good news is most of us compete o­n a personal or local level. So why not use the big brand techniques to really stand out? MicroBranding is the simple, not easy, process of owning a tiny corner in the mind of someone you want to impress. It could be your spouse, your boss or your customer. The truth is, if they know your name at all, you already have a brand. It's also true that few of us actively develop and manage our brands. A logical follow-up to Positively Outrageous Service, MicroBranding is perfect for organizations wanting to help individuals and teams focus their performance, single-unit operators who need to carve out a niche in a competitive market, and anyone who wants, or needs, to stand out from the crowd!

When Customers Talk

ABOUT T. Scott Gross

Best known for his high energy platform skills, T. Scott Gross uses gentle humor to keep audiences laughing while they learn handfuls of practical ideas. Whether speaking to a corporation or national association, he is a storyteller extraordinaire, comfortable with audiences of any size. He is most at home with professionals who have high customer contact.

A master at removing mystery, Gross' ability to communicate complex ideas simply comes from years of hands-on experience as an entrepreneur who has also lived the corporate life. He will tell it like it is, and your audience will love it!

Gross turns his skills as a platform performer and a life-long learner into fun-to-read books, including the original management classic Positively Outrageous Service. He turns work into adventure in his personal favorite, Borrowed Dreams, and now he's back with his latest, his eighth book, MicroBranding...Build a Powerful Personal Brand & Beat Your Competition.